Muro keeps the workflow small on purpose.
The goal is to make local indoor placements easy to understand, easy to contact, and easy to reserve when both sides are ready.
For hosts
- Create an account and publish a listing with the venue, format, address, and starting rate.
- Choose whether the listing is offer-only or also has an instant reserve price.
- Review incoming offers and messages from your dashboard.
- If instant reserve is enabled, connect Stripe so bookings can route through checkout.
For advertisers
- Browse the live placements and open the listing page for details.
- Use the message button if you want to talk with the host before making an offer.
- Submit an offer for the campaign length and format you want.
- If the listing supports it, reserve instantly instead of waiting on host approval.
Pricing model
Most Muro listings are expected to work as offers first. Hosts can set a starting rate per week or per month, and buyers can negotiate from there. Some listings also include an instant reserve price for people who want to lock in the space immediately.
A typical setup might be “starting rate $50 per week” with “reserve now $150 per week” for buyers who want certainty.
Creative sizing
Listings can support different physical formats, but Muro’s core poster guidance is built around three trims: 11 x 17, 18 x 24, and 24 x 36. Designers should build for the selected trim and keep important text safely in from the edge.